Strategic commercial support tailored to your business
Services
"How can Danielle help my business grow?"
Build a clear commercial roadmap.
Whether you're refining your existing strategy or preparing for your next stage of growth, I help develop commercially robust plans that align your brand vision with measurable business objectives.
Services include
Commercial strategy and business planning
Go-to-market strategy and execution
Business transformation and growth planning
Build a scalable wholesale business that drives profitable growth.
Create a wholesale strategy that strengthens retail partnerships, improves profitability and supports sustainable international expansion.
Services include
Channel and market strategy
Account segmentation and commercial planning
Revenue, margin and pricing strategy
Build commercially balanced collections that maximise performance.
Using extensive buying and merchandising experience, I help brands develop collections that strengthen product architecture, improve productivity and support long-term commercial success.
Services include
Product performance and category reviews
Range architecture and assortment planning
Pricing, option counts and seasonal strategy
Build the infrastructure that supports scalable growth.
As your wholesale business grows, operational excellence becomes increasingly important. I help establish the processes, reporting and workflows that improve efficiency and support long-term success.
Services include
Go-to-market planning and critical path management
Forecasting, inventory and sales reporting
Process optimisation and cross-functional collaboration
Develop retail relationships that create long-term value.
Build meaningful partnerships with retailers that strengthen brand presence, drive commercial performance and support sustainable growth.
Services include
Key account acquisition and development
Retail partnership strategy
Commercial negotiation and relationship management
International Expansion and route to market
Territory planning and international launch support
Prepare for successful market appointments.
Whether you're exhibiting in Paris, New York, London, LA, Milan or launching your first wholesale collection, I help ensure every element of your market is professionally planned and commercially focused.
Services include
Showroom planning and market preparation
GTM decks, line sheets and selling tools
Sample management and retailer appointment strategy
Ongoing senior commercial leadership without the commitment or cost of a full-time executive.
Working as an extension of your leadership team, I provide strategic direction, commercial planning, team support and hands-on implementation for an agreed number of days each month.
A minimum three-month engagement is recommended. Prices to be agreed depending on contract and days needed.
Why Work with Me?
+60% wholesale growth delivered
15+ Years of commercial brand experience
Unique Buying and Sales experience
Experience across different global markets
A network and black book of contacts across key retailers
Luxury brands are built on exceptional product, meaningful relationships and a clear vision for growth. That's what has inspired my career for over 15 years, and it's what continues to drive the way I work today.
I'm passionate about helping founder-led businesses realise their potential, combining strategic commercial thinking with a genuine appreciation for product, craftsmanship and brand storytelling. Having built my career across buying, merchandising, wholesale and commercial leadership, I understand how every decision—from range planning to international expansion—contributes to long-term success.
What I enjoy most is working alongside people. Building trusted relationships, collaborating with founders and leadership teams, and becoming an extension of the business rather than an external consultant. I believe the best results come through partnership, open communication and a shared ambition to create something exceptional.
Every recommendation I make is grounded in real commercial experience and a genuine love for the industry. Whether we're reviewing a collection, preparing for market, strengthening wholesale operations or planning your next phase of growth, my focus is always the same: helping you build a stronger, more commercially successful business without losing what makes your brand unique.
Ready to unlock your next stage of growth?
Whether you need strategic direction, hands-on commercial support or experienced executive leadership, I'd love to hear about your business and explore how we can work together.

